Marketing Tools

Ady Voltedge is expert at developing print collateral for economic development organizations, tourism organizations, municipalities and associations, with particular emphases on the concise structure and the specialized content necessary to attract and maintain the interest of your target audiences. 

What sets Ady Voltedge apart is our insiders’ knowledge of your target audiences.  That means that your print collateral  will more than satisfy the particular needs of site selectors and others while optimally positioning your region.

Some ways we can give your region the edge over its competition are:

From Pitch to Hit

When opportunities arise to promote your region face-to-face with individual site selectors and/or the executive leadership of relocating companies, you must ensure that PowerPoint presentations and other media contain the information most important to that audience—presented concisely and professionally.

Expertly developed media ensure that your presentations emphasize the correct points for the target audience and do so in a credible way attuned to a site selector’s needs and expectations.

Targeted Marketing Communications

Your brochures and handouts should have a visual identity that is unique, is instantly recognizable to corporate site selectors, and reflects your region’s brand. Each must also optimally position your region to the industries you are targeting.  We answer these and other questions to create compelling, on-target regional profiles, industry sheets, introductory letters, brochures, and more:

  • What are the most compelling reasons to relocate to your region? 
  • How do these vary by target industry?
  • How do you address locational disadvantages?

Property Listing Sheets

You need to advertise your region’s available properties in order to have something tangible to promote to site selectors and/or the executive leadership of companies seeking to relocate or expand. 

The best way to do so is with downloadable property listing sheets made available on your EDO website. Ady Voltedge can help you with both aspects, and even translate your property listing sheets into multiple languages, depending on your focus in attracting FDI. 

And if don’t have shovel-ready properties, you should know about the Shovel Ready Certification program available through Ady International Company and Austin Consulting.  (Ady International Company is independently owned and operated and not affiliated with Ady Voltedge.)

Contact us today to find more info on our approach to economic development marketing.

Call Janet Ady at 608.663.9218 or email: jady@adyvoltedge.com

Case Studies

Prioritizing, data, content and a website information architecture. Results!…

Testimonials

“ Thank you for all your help!”

Lana Sullivan - Washington County Economic Growth Partnership